On Business Done Differently Jesse Cole speaks with successful entrepreneurs who are standing out in business and in life by thinking differently. We believe that to stand out you have to take risks and challenge the status quo. On the show, we uncover the secret tips, tactics and characteristics of our guests with unusual questions and unique segments. This is not your typical business show asking typical interview questions.
Episodes
Wednesday Mar 04, 2020
Wednesday Mar 04, 2020
A competitive advantage is something that sets you apart from the people you're playing on the same field as. In any given industry, you and your competitors are doing approximately 80% of your work similarly, but that last 20% is what will put you head and shoulders above these very same competitors. The former Vice President of Marketing of Chick-Fil-A and author of Remarkable!: Maximizing Results through Value Creation, David Salyers comes in to discuss with host Jesse Cole how you can establish a competitive advantage in your business practices. In order to stand out and succeed, it's pretty much a prerequisite to have something that makes you different from the rest of the herd. Through David's experiences, learn how to best give yourself an edge over your competitors.
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