Business Done Differently with Jesse Cole

168: Triggering Word Of Mouth with Jay Baer

April 10, 2019

Traditional marketing by word of mouth will always be considered as the number one way through which we move people to make decisions. Jay Baer, a top expert on word of mouth marketing and a New York Times bestselling author, shares how word of mouth is incredibly important to every business. He states that 60% to 80% of business comes from referral or talk, and 50% of all purchases are influenced by word of mouth. Jay shares how you can leverage word of mouth to grow your brand and have success.

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